Founded in 1998, TATU Highway Group has consistently focused on three major business segments: road markings and related equipment, road marking paints and materials, and professional services for the road marking industry, implementing industrialization and globalization. As a representative of the global road marking industry chain, TATU Highway Group is a strategic and innovative "dual-drive" enterprise dedicated to solving pain points in the road marking materials, related equipment, and industry services. Its successfully developed series of specialized road marking equipment, full range of road marking paints and materials, and high-quality professional services covering industry network maintenance and paint plant construction have gradually formed a series of differentiated competitive advantages that help domestic and international partners achieve business transformation and upgrading, and even the industry as a whole.
Meanwhile, its distinctive modern R&D and production bases, built in major domestic urban clusters such as the Tongzhou Bay Demonstration Zone in the Yangtze River Delta, the Cangzhou Bohai New Area in the Beijing-Tianjin-Hebei region, the Pengshan Economic Development Zone in the Tianfu New Area of Sichuan and Chongqing, and the Zhengzhou Airport Economic Zone in the Central Plains urban cluster, provide solid support for working with like-minded individuals at home and abroad to realize the development vision of "building a sustainable development ecosystem for the global marking industry".
TATU Highway Coatings is a professional coatings brand under TATU Highway Group , specializing in the research, development, production, and sales of a full range of highway marking coatings and materials . Leveraging the group's advantages across the entire highway marking industry chain— including marking equipment, marking materials, and specialized marking services— TATU Highway Coatings develops and produces a full range of high-quality (international formulas, fully intelligent production, etc.) highway marking coatings and materials that meet multiple standards (US standards, UK standards, Chinese standards, customized standards, etc.). While maintaining its global leading position, TATU Highway Coatings, together with other brands within the group, is committed to a development strategy of " building a sustainable development ecosystem for the global road marking industry . "
Established in 2004, GENY (Shanghai GENY Traffic Safety Facilities Co., Ltd.) is a sub-brand of TATU Highway Group specializing in the research, development, production, and sales of road marking products (small-package paints and miniature marking equipment) for smaller scenarios and smaller projects. Leveraging the shared production lines of the group's five major production bases, GENY, with its superior strength in the "Field and Yard Series," is committed to providing highly adaptable, cost-effective one-stop solutions for road marking paints, professional equipment, and supporting traffic safety facilities to government agencies, schools, hospitals, factories, industrial parks, communities, and other locations worldwide.
With its nearly 30 years of experience in the road marking industry, TATU Highway Group boasts leading advantages in road marking product technology R&D, a full range of road marking paint supply, intelligent production of road marking paint and materials, modern road marking equipment manufacturing, comprehensive supply bases in five major urban clusters in China, convenient service advantages from domestic city partners, product/service supply advantages across five continents, and a strong reputation in the domestic and international road marking industry. Addressing the pain points of the global road marking industry, TATU has dedicated itself to building a diversified and comprehensive digital transaction and exchange platform for the global road marking industry.
"SPECIAL VEHICLE RENTAL" is a digital platform developed by TianTu Road Industry Group in response to the current problems in the domestic crash barrier vehicle industry, such as uneconomical and insufficient vehicle purchases, poor information flow during rentals, few supply stations, slow delivery speeds, insufficient supply, opaque pricing, cumbersome procedures, blind spots in the usage process, and inconsistent vehicle quality. Leveraging its highly mature crash barrier vehicle R&D and production system under "WELL-ROAD," as well as its operating bases across five major urban clusters in China and the distribution and reach of its regional partners,TATU Highway Group , together with its strategic investment partners, has created one of the first professional digital platforms for renting crash barrier vehicles in China.